Donovan and Patterson sell Trash, Inc. to VSCO


BBG Ventures, which is led by Susan Lyne and Nisha Dua, and Dream Machine, which was founded by Alexia Bonatsos, see a portfolio company founded by Hannah Donovan and Geneviève Patterson sold.

Terms of Trash, Inc.’s sale to VSCO were not disclosed. Trash, a video editing app, raised $3.3 million from a group that also included Betaworks Ventures and Precursor Ventures.

VSCO is a photo and video editing app that is backed by Accel, Glynn Capital and Obvious Ventures.

Hannah is joining VSCO as director of product and Geneviève will be head of applied research. According to TechCrunch, Trash’s technology will be integrated into the VSCO app in the months to come. 

BBG makes early-stage investments in women-led consumer Internet startups. The firm’s investments this year include Sugarbreak, whose co-founder and CEO is Scarlett Leung and which has developed an all-natural solution to help reduce sugar consumption and promote healthy blood sugar management; Real, a therapy startup founded by Ariela Safira; and Canela Media, a Hispanic-focused digital media company founded and led by Isabel Rafferty Zavala.

Dream Machine invested earlier this year in Haus, a direct-to-consumer alcohol company co-founded by Helena Price Hambrecht.

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